Campus Integrated Campaign
Campus Campaign
Coordinated promotion for campus welcome and New Year events across online and offline channels.
Context
Welcome and New Year events brought the campus together. The promotion work connected online publishing with the activity on site.
My contribution
- Promotion coordination
- Led the promotion work across online and offline channels.
- Platform adaptation
- Adapted content for each platform rather than using one version everywhere.
- On-site & online
- Connected event activity on site with online publishing.
Event view